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Alcon Teardrop

Alcon Teardrop

Alcon, Teardrop visualises the often unseen complexity of dry eye disease. Saddington Baynes developed a hero visual using high-craft CG and advanced retouching, shaping a teardrop that reflects the science of natural tear production. The result is a refined set of assets that balances medical accuracy with strong visual impact.

Alcon, Teardrop visualises the often unseen complexity of dry eye disease. Saddington Baynes developed a hero visual using high-craft CG and advanced retouching, shaping a teardrop that reflects the science of natural tear production. The result is a refined set of assets that balances medical accuracy with strong visual impact.

Alcon Teardrop

Alcon, Teardrop visualises the often unseen complexity of dry eye disease. Saddington Baynes developed a hero visual using high-craft CG and advanced retouching, shaping a teardrop that reflects the science of natural tear production. The result is a refined set of assets that balances medical accuracy with strong visual impact.

Alcon, Teardrop visualises the often unseen complexity of dry eye disease. Saddington Baynes developed a hero visual using high-craft CG and advanced retouching, shaping a teardrop that reflects the science of natural tear production. The result is a refined set of assets that balances medical accuracy with strong visual impact.

Alcon Teardrop

Alcon, Teardrop visualises the often unseen complexity of dry eye disease. Saddington Baynes developed a hero visual using high-craft CG and advanced retouching, shaping a teardrop that reflects the science of natural tear production. The result is a refined set of assets that balances medical accuracy with strong visual impact.

Alcon, Teardrop visualises the often unseen complexity of dry eye disease. Saddington Baynes developed a hero visual using high-craft CG and advanced retouching, shaping a teardrop that reflects the science of natural tear production. The result is a refined set of assets that balances medical accuracy with strong visual impact.

Alcon Teardrop

Alcon, Teardrop visualises the often unseen complexity of dry eye disease. Saddington Baynes developed a hero visual using high-craft CG and advanced retouching, shaping a teardrop that reflects the science of natural tear production. The result is a refined set of assets that balances medical accuracy with strong visual impact.

Alcon, Teardrop visualises the often unseen complexity of dry eye disease. Saddington Baynes developed a hero visual using high-craft CG and advanced retouching, shaping a teardrop that reflects the science of natural tear production. The result is a refined set of assets that balances medical accuracy with strong visual impact.

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Kidney Flower

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Kidney Flower

Paperworld

Partnership to end Addiction

Big Cat

Stem Cell

Tremfya

Services

More Services

Virtual / XR Production

Virtual production isn’t just a buzzword – it’s a smarter, more flexible way to create.

Print and Motion

In healthcare advertising, how you tell the story is just as important as the story itself.

MOA/MOD/KOL Video Production

In healthcare, complex science doesn’t sell itself. It needs to be visualised, explained, and emotionally understood. 

Virtual / XR Production

Virtual production isn’t just a buzzword – it’s a smarter, more flexible way to create.

Print and Motion

In healthcare advertising, how you tell the story is just as important as the story itself.

MOA/MOD/KOL Video Production

In healthcare, complex science doesn’t sell itself. It needs to be visualised, explained, and emotionally understood. 

Cross-Platform Journeys

In today’s multi-channel world, healthcare stories don’t live in a single space – they move across screens, platforms, formats and minds.